At the beginning of 2024, I was tasked with identifying local Bay Area businesses using Jotform that would make great user spotlight video subjects.
After some research and outreach, I came across Yadav Diamonds and Jewelry.
As the producer on this project, I took ownership in organizing logistics and preproduction duties ahead of the shoot.
As the director, I led a camera crew of two in the field and interviewed the subject myself.
I especially enjoy interviewing subjects and the challenge of making them feel comfortable in order to bring out amazing soundbites.
I also played a large role in capturing B Roll, both with a Canon R5 on a gimbal, as well as aerial drone videography with a Mavic 2 Pro.
In the post-production stage I did all the editing and motion graphics.
One challenge I encountered with this project was that I realized during the edit that we hadn't captured enough B Roll. As a result, I had to go back a second time to get more coverage. This helped me learn a valuable lesson in planning out B Roll shots ahead of time, as well as paying close attention to the interview soundbites to make sure I get relevant B Roll afterwards.